Rugby Union
Two Circles to drive UK and Ireland ticket sales as 2023 RWC targets €373m globally
Two Circles, the data-driven sports marketing agency owned by Bruin Sports Capital, has been named as the official ticketing marketing agency in the UK and Ireland for the 2023 Rugby World Cup, which will…
Racing 92 agrees inCORPUS health and performance sponsorship
Swiss health start-up Be.care has unveiled a two-year performance and health sponsorship with the French rugby club Racing 92.
As the central part of the deal, Racing 92 will use Be
Round-Up: Australian athletes funding boost, Provisional 2021 F1 calendar released, and more
The Australian Institute of Sport is to provide funding of more than A$115m ($82.1m/€69.7
FloSports converts US rights deal for Autumn Nations Cup
US-based sports streaming service FloSports has acquired rights for the upcoming Autumn Nations Cup, a new international rugby union tournament set up following the postponement of autumn Test tours
World Rugby bolsters in-house sales with Synnott hire, WRC leads replacement search
World Rugby has recruited Chris Synnott from WRC Promoter, the commercial arm of the FIA World Rally Championship, as its head of broadcast and media rights sales as it builds up its in-house capabilities
IRFU posts €35.7m deficit, generates €13.6m in commercial income
The Irish Rugby Football Union (IRFU) has posted a loss of €35.7m ($42.2m) for the 2019-20 season as the governing body continues to deal with the impacts of the Covid-19 pandemic.
Clarity adds Scarlets to rugby union travel portfolio
Welsh rugby club Scarlets has signed a three-year ‘official travel partner’ deal with Clarity Sports, and its consumer travel provider, Sportsbreaks.com.
Premiership Rugby adds three more years to Gilbert deal
Premiership Rugby, the organisers of rugby union's flagship domestic league in England, has extended its ball supply contract with sports equipment specialist Gilbert
Foxtel puts Super Rugby on Kayo for free in bid to win over Rugby Australia
Australian pay-television broadcaster Foxtel has offered to place a handful of Super Rugby matches outside of its Kayo Sports sports streaming platform paywall as part of its pitch to win Rugby Australia's …
RDA secures media distribution rights for British & Irish Lions’ tour of South Africa
The UK-based RDA agency has been appointed as the exclusive media-rights distributor for the upcoming British & Irish Lions tour of South Africa in a range of territories
Premier Sports launches rugby-focused OTT platform in Asia
Subscription broadcaster Premier Sports is launching an OTT streaming service in 22 Asian territories after acquiring rights to rugby union’s Six Nations Championship and the new Autumn Nations Cup, a…
Murrayfield to host Lions ‘home’ match against Japan
The British & Irish Lions rugby union team will play Japan at Edinburgh’s BT Murrayfield Stadium next June in what will mark only its third Test match on ‘home’ soil.
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Leicester Tigers’ Welford Road rebranded for first time in Mattioli Woods renewal
Leicester Tigers have extended and expanded their association with wealth management company Mattioli Woods, with the brand taking the stadium naming rights
O2 extends with RFU, makes equal commitment to men’s and women’s game
The Rugby Football Union has extended its principal shirt sponsorship agreement with telco O2 for another five years in a deal that will take the association between the two organisations to 30 years
TalkSport ‘set to retain’ Lions tour radio rights
Commercial station TalkSport is set to retain radio rights in the UK for the British and Irish Lions’ tour of South Africa next year.
Canal Plus to show Top 14 match on C8 free-to-air channel
Canal Plus will show the French Top 14 rugby union match between Toulon and Brive on its C8 free-to-air channel
£6m kit provision in Macron deal supports WRU’s community clubs
Welsh Rugby Union's recently signed kit supply deal with Macron is more lucrative than the previous agreement with Under Armour and provides a timely boost to the country's community clubs
South Africa withdraw from Rugby Championship
The Rugby Championship organiser Sanzaar has announced South Africa will not travel to Australia to play in the 2020 championship