Rugby Union
MLR side Glendale Raptors renamed Colorado Raptors
Major League Rugby side Glendale Raptors has rebranded itself as the Colorado Raptors. The refresh includes a change of logo as well as team name.
Canterbury renews with the Lions, adds ‘Lions Origin Club’ apparel
Specialist rugby brand Canterbury has renewed its Official Apparel Partner deal with the British & Irish Lions for the Tour of South Africa in 2021
Eurosport in talks with Canal Plus to sublicense Pro D2 French rugby
Discovery-owned Eurosport is in talks with pay-television broadcaster Canal Plus to sublicense some of the latter’s rights to the Pro D2, France’s second-tier rugby union club competition, SportBusiness Med…
Allianz seeks talks as Saracens forgo sanctions appeal
German financial services company Allianz, the main sponsor of Saracens, has said it will hold talks with the English Premiership rugby union club after it opted not to contest heavy sanctions imposed…
CVC lines up £120m Pro14 investment deal
Private equity firm CVC Capital Partners is set to increase its interest in European rugby union after agreeing a deal in principle to acquire a 27-per-cent stake in cross-border league the Pro14
Crusaders extend with Fiji Airways in new shirt sponsorship strategy
Fiji’s national airline, Fiji Airways, has extended and upgraded its shirt sponsorship deal with New Zealand Super Rugby franchise the Crusaders, with financial services group BNZ to downgrade its partnership w…
Plans unveiled for Global Rapid Rugby series
Global Rapid Rugby, a new club competition incorporating former Super Rugby franchise Western Force, has today (Thursday) revealed plans for its debut season with teams representing Fiji, Samoa, Hong Kong…
Wasps add CWA as latest shirt sponsor
English Premiership rugby union club Wasps has signed a shirt sponsorship deal with CWA, a Birmingham-based civil and structural engineering company
CSM signs as exclusive sponsorship agency for 2021 Lions Tour
The CSM Sport & Entertainment agency has been appointed by both SA Rugby and the British & Irish Lions as their official sponsorship agency to exclusively manage all sponsorship rights for the Lions 2021…
MTN seeks to extend headline Springboks sponsorship
South African telecoms operator MTN is set to renew its headline sponsorship of the Springboks, South Africa’s world championship-winning rugby union team.
iX.co appointed to drive LNR’s digital fan engagement effort
iX.co, the digital subsidiary of sports marketing company Infront, has been appointed by the French Rugby League (LNR) as a digital consultancy partner to help drive its global fan engagement push
Pro14 and Premier Sports agree on BBC highlights in logical conclusion
Highlights from rugby union’s Pro14 will return to public-service television in the UK after the BBC struck a deal to show an hour-long programme on Sunday and Monday evenings.
Ex-ICC and IMG executive Hunter given Six Nations commercial role
Six Nations Rugby has named Rupert Hunter as its new chief commercial advisor, replacing Dave Kavanagh
Kappa eyes UK growth with European club rugby deal
Italian sportswear brand Kappa has agreed a deal to become the official technical apparel partner of the Champions Cup and Challenge Cup club rugby union competitions
S4C strikes BT deal to cover Welsh teams’ Challenge Cup campaigns
Welsh public-service channel S4C has struck a deal to show live coverage from this season’s Challenge Cup club rugby union competition.
Saracens hit with £5.4m fine and points deduction for salary cap breach
Premiership Rugby has today (Tuesday) handed Saracens a 35-point deduction and a fine in excess of £5m (€5.8m/$6.45
World Rugby returns to combined award for 2027, 2031 World Cups
World Rugby has announced it will return to a dual award strategy for the hosting rights to the 2027 and 2031 World Cups, with a similar approach of pairing established and emerging rugby nations likely…
Canterbury enjoys England rugby kit sales surge, Umbro to take over in 2020
The England rugby union team will be kitted out by UK-based sports brand Umbro from September 2020 – despite especially strong sales for the incumbent kit supplier Canterbury in the last week of the R…