Rugby Union
Peugeot maintains long-running Stade Toulousain sponsorship
French automotive manufacturer Peugeot has extended its long-running association with domestic Top 14 champion Stade Toulousain by agreeing a three-season renewal to its role as the rugby union club’s m…
Go.Compare becomes first WRU back-of-shirt sponsor
The Welsh Rugby Union (WRU) has unveiled Go.Compare as the governing body's first back-of-shirt sponsor in a multi-year, seven-figure deal
Howden announced as new Lions front-of-shirt sponsor
The British & Irish Lions has announced a new four-year Principle Partner deal with Howden which grants the global insurance group the front-of-shirt sponsorship position for the team’s next tour to A…
France 2023 hails ‘heavy sentence’ against Viagogo in RWC tickets case
Ticket resale platform Viagogo has been ordered to pay €300,000 ($335,000) in damages to France’s local organising committee for the 2023 Rugby World Cup (RWC) for the unauthorised sale of tickets to …
Scottish Gas puts name to home of Scottish Rugby in wide-ranging deal
Scottish Rugby has announced a new five-year sponsorship deal with Scottish Gas that sees the energy company take the naming rights to Murrayfield Stadium, replacing BT
Sky Italia retains Uefa European Championship, NBA and Six Nations
Pay-television broadcaster Sky Italia has announced rights renewals for a slew of sports properties, including the Uefa European Championship, the NBA, rugby union’s Six Nations and sailing’s America’s Cup.
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Sanzaar, Six Nations Rugby and World Rugby unite to plot new competition
Sanzaar, the umbrella body of the New Zealand, Australian, South African and Argentinian unions, and Six Nations Rugby, have announced they are working in partnership with World Rugby to launch a new men's…
Castore replaces Adidas as Leinster kit supplier
UK-based sportswear brand Castore has announced a multi-year kit and retail deal with United Rugby Championship team Leinster
Women’s Sports Group to oversee Premiership Women’s Rugby rights sales
Women's Sports Group (WSG) has been commissioned to deliver the media rights strategy for Premiership Women's Rugby (PWR)
Premier 15s to relaunch as Premiership Women’s Rugby
The Rugby Football Union (RFU) has today (Tuesday) announced that its Premier 15s club competition will be rebranded as Premiership Women’s Rugby (PWR) as part of a 10-year strategy to enhance the women’s gam…
Dubai joins hosting plan for World Rugby’s WXV
World Rugby has announced that Dubai will be the destination for one of the three legs of its new women’s competition concept, WXV.
Premiership Rugby agrees eToro sponsorship
Premiership Rugby has announced a new sponsorship with Israeli online trading and investment platform eToro
IMG Media’s Whelan joins Scottish Rugby board
Scottish Rugby has appointed Alexandra Whelan, a broadcast executive at the IMG agency, to a non-executive director role.
Whelan joins the board of Scottish Rugby Limited
Canterbury retains Lions kit supply contract
Specialist rugby apparel brand Canterbury will support its third consecutive British & Irish Lions tour after extending its deal to cover the 2025 event in Australia
Vodafone doubles up Six Nations exposure with Wales shirt deal
Vodafone has secured the front-of-shirt and back-of-short sponsorship rights to the Welsh men’s national rugby union team to add to its existing investment in the top tier of the sport through a shirt d…
World Rugby’s WXV to debut in Auckland, Dunedin and Wellington
World Rugby has announced that Auckland, Dunedin and Wellington will be the host cities when its new WXV women’s concept debuts in New Zealand later this year.
Heaselgrave leaves World Rugby after 18 months
Richard Heaselgrave has left his role as chief revenue and fan engagement officer at World Rugby just over 18 months after taking up the post, SportBusiness understands
Top 14 final a big ratings success for Canal Plus, France Télévisions
Pay-television broadcaster Canal Plus pulled in its best ratings in nearly a decade for the final of the Top 14, the top division of French rugby union, while public broadcaster France Télévisions secured a…