Tennis
World TeamTennis to play entire 2021 season at Indian Wells
World TeamTennis has announced that its 2021 season will be held from November 13-28 at Indian Wells Tennis Garden near Palm Springs, California
Ben Cronin | CVC offer validates Gaudenzi’s vision, but WTA/ATP merger complicated
One of the most active private equity companies in sport believes the carrot of $600m can bring together the warring factions in tennis, but Ben Cronin wonders if the task might be more challenging than it proved with the Six Nations rugby tournament.
Record viewing figures on Sky for first Wimbledon final featuring Italian
Sunday’s men’s Wimbledon final between Italy’s Matteo Berrettini and Serbia’s Novak Djokovic attracted a television audience in Italy of over 4 million viewers.
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AELTC extends BBC’s Wimbledon deal to 2027 and ESPN’s to 2035
The All England Lawn Tennis and Croquet Club (AELTC), organiser and commercial rights-holder of the Wimbledon grand slam, has extended its agreement for media rights to the tournament with UK public-service…
ATP, WTA issue calendar updates as Asian events called off
The men’s Association of Tennis Professionals and the Women’s Tennis Association have cancelled events in Asia due to ongoing uncertainty caused by the Covid-19 pandemic, with the status of the latter’s seaso…
Wimbledon launches ‘everyday’ clothing range
The All England Lawn Tennis and Croquet Club (AELTC), organiser of the ongoing Wimbledon Championships, has collaborated with brand and customer experience agency VMLY&R London to launch a new streetwear…
Mixed fortunes for golf, tennis events down under
Australia's leading golf event is back on this year after a one-year hiatus due to the pandemic, while New Zealand's top tennis event looks set for a second cancellation in a row
ServusTV extends rights deal for Kitzbühel ATP 250 event
ServusTV, the commercial free-to-air broadcaster in German-speaking countries, has renewed its rights agreement with the organisers of the Generali Open Kitzbühel, an ATP 250 event in Austria.
Mapfre extends with Spanish tennis for Davis Cup and Billie Jean King Cup
Insurance company Mapfre has renewed its national team title rights sponsorship with the Royal Spanish Tennis Federation (RFET)
Osaka becomes Panasonic ambassador as brand identifies with her ‘value system’
Electronics specialist Panasonic has signed up tennis player Naomi Osaka as a brand ambassador in a two-year agreement
Wimbledon and Murray partner with digital artist Beeple for NFT offering
The All England Lawn Tennis & Croquet Club (AELTC), organiser of the Wimbledon Championships, has entered the non-fungible token market in a collaboration with 2013 and 2016 men’s champion Andy Murray a…
Discovery sublicenses free-to-air Wimbledon rights from Sky NZ
Media company Discovery has sublicensed free-to-air rights to the Wimbledon tennis tournament from pay-television broadcaster Sky New Zealand
Tennis South Africa secures exposure boost through SABC deal
Tennis South Africa and the SABC, the South African public broadcaster, have reached a three-year rights deal
Tennis Australia appoints former Qantas executive Cornelis as new CCO
Tennis Australia has appointed former Qantas and DHL executive Cedric Cornelis as its new chief commercial officer
Kosmos launches athlete representation business with Thiem signing
Kosmos, the company co-founded by FC Barcelona footballer Gerard Piqué, has today (Thursday) launched a player management agency with Dominic Thiem, the current world No.
US Open to operate 2021 tournament at full attendance
USTA bringing back spectators for final tennis major of the year
Proof of vaccination or negative test required at 2021 Wimbledon Championships
Ticket holders to the 2021 Wimbledon Championships will be required to display proof of having received a Covid-19 vaccination or a negative lateral flow test to enter this year’s tournament as it prepares t…
TopCourt becomes tennis e-learning platform for ATP and WTA Tours
Tennis e-learning brand TopCourt has signed as a sponsor of the ATP and WTA Tours