Triathlon
BOA Nutrition promotes ‘salt blast’ product as sponsor of Super League Triathlon
Super League Triathlon has named BOA Nutrition as the 'Official Nutraceutical Partner' of the Championship Series
BT Sport to showcase Super League Triathlon Championship Series
Next month’s Super League Triathlon Championship Series will be shown live in the UK by pay-television broadcaster BT Sport after a rights deal was announced this morning.
Sport1 picks up live rights to SLT events, delayed rights to Munich race
Super League Triathlon has secured a rights deal in Germany with sports broadcaster Sport1
PTO broadens US broadcast reach for Collins Cup, adds StarHub in Singapore
The Professional Triathletes Organisation has broadened the Collins Cup’s reach in the US through an agreement with media group Outside, while pay-television broadcaster and telco StarHub has acquired r…
New Collins Cup broadcast deals secured, streaming platform launched
The Professional Triathletes Organisation and the IMG agency have sealed further broadcast deals for the Collins Cup competition in China, Malaysia, South Africa, Thailand and Vietnam, along with launching…
Super League Triathlon launches franchise concept as part of major expansion
Super League Triathlon has announced that it will introduce a franchise-based concept, SLT Teams, to its 2021 season, in a major expansion of the series
News Corp’s Singh named Ironman Group CFO
The Ironman Group has named Ajay Singh of News Corp as its new chief financial officer
SNTV’s Story10 arm to distribute Collins Cup video content
The Professional Triathletes Organisation has announced a tie-up with Story10, the audience engagement arm of SNTV, that will see the company distribute highlights, pre- and post-race reactions and venue…
Collins Cup rights secured by beIN in Mena region, US and Canada
The Collins Cup, the flagship event of the Professional Triathletes Organisation, is to be shown by subscription broadcaster beIN Media Group across the Middle East and North Africa, USA and Canada
PTO works out Zwift deal for Collins Cup
The Professional Triathletes Organisation has agreed a sponsorship deal for its new Collins Cup competition with Zwift
Foxtel, Sky NZ to broadcast PTO’s Collins Cup
Pay-television broadcasters Foxtel, in Australia, and Sky New Zealand have become the latest rights-holders for the Professional Triathletes Organisation’s new Collins Cup competition.
Fuji TV picks up rights to PTO’s Collins Cup
Japanese commercial broadcaster Fuji TV has agreed a deal with the Professional Triathletes Organisation (PTO) to air its flagship event, the Collins Cup
Ironman appoints former Amex, Diageo executive Ross as chief digital officer
The Ironman Group has appointed former American Express and Diageo executive Roshanie Ross to be its new chief digital officer
Super League triathlon announces new corporate hospitality offering
Super League Triathlon has launched a new corporate hospitality experience for its events, with a focus on health and well-being for guests
World Triathlon turns to Hamburg for 2023 Sprint and Relay Championships
World Triathlon has awarded its 2023 Sprint and Relay Championships to the German city of Hamburg
World Triathlon teams up with OnePlan on new event planning platform
World Triathlon has agreed a deal with OnePlan to create a customised version of the event-planning company’s platform.
Breitling extends with Ironman in luxury watch role
Swiss watch brand Breitling has extended its role as the ‘Official Luxury Watch’ of the Ironman triathlon series.
Discovery secures one-year deal for European rights to PTO’s Collins Cup
The Professional Triathletes Organisation has agreed a one-year deal with Discovery that will see its Collins Cup event screened exclusively across Europe through the media group’s Eurosport brand.