Winter Sports
Ex-FIS secretary general Lewis launches consultancy, invests in start-ups
Sarah Lewis, the former secretary general of FIS, the international skiing federation, has set up her own consultancy focused on sports governance, leadership, project management and communication strategies
Fifa halts matches in Russia as sports world steps up sanctions
Football's world governing body Fifa has halted all international matches in Russia and barred the Russian team from competing under its own name and flag, in response to the war in Ukraine
Beyond Beijing: Sustained growth expected for China’s winter sports industry
Industry insiders confident that participation boom is real
Growing middle class seeks active lifestyles and new pastimes
Home-grown elite events and athletes expected in coming years
Getty Images positions remote technology to enhance Beijing Winter Games coverage
Global visual content creator Getty Images will serve as the Official Photographic Agency of the International Olympic Committee for the upcoming Olympic and Paralympic Winter Games in Beijing
US Ski & Snowboard unveils trio of deals ahead of Beijing 2022
US Ski & Snowboard has unveiled a trio of commercial partnerships ahead of the 2022 Beijing Winter Olympics.
Air purification technology company Airphx has been named an official suppler to the organization.
China says it has hit 300m winter sports participation target
China has realised its goal of engaging 300m people in winter sports ahead of the Beijing 2022 Winter Olympics, according to a report from its National Bureau of Statistics
US Ski & Snowboard, Delta Air Lines renew long-standing partnership
US Ski & Snowboard and Delta Air Lines have renewed their long-standing partnership through 2023 to include the upcoming 2022 Beijing Winter Olympics
JD.com sponsors Chinese aerial skiing team
Chinese ecommerce brand JD.com has agreed a deal to sponsor the Chinese freestyle skiing team ahead of the Beijing 2022 Winter Olympics.
JD's designation will be official partner of the team
Salt Lake City projects $2.2bn budget for Winter Olympics
The bid committee for a future Winter Olympic Games in Salt Lake City has projected that hosting the event would require a budget of up to $2.2bn (€1.9bn).
Skating Grand Prix final in Japan called off after border closure
The International Skating Union Grand Prix of Figure Skating Final will not take place in Osaka next week as originally planned due to Japan closing its borders as part of measures to address the new Omicron…
New Covid-19 variant sees cancellation of Lucerne’s winter Universiade
The 2021 winter Universiade has today (Monday) become the first major sporting victim of the new Covid-19 variant that has emerged, with Lucerne’s event being cancelled outright less than a fortnight b…
Infront, StreamAMG launch Ski and Snowboard Live OTT platform in US market
The Infront agency has teamed up with StreamAMG, the sports streaming and technology company, to launch Ski and Snowboard Live, a new direct-to-consumer streaming service for the US market
ARD and ZDF land new five-year FIS World Cup deal with Infront
German public-service broadcasters ARD and ZDF have retained rights to top FIS World Cup skiing events held outside of Germany in a new five-year deal announced this morning with the Infront agency
US Ski & Snowboard lands Textron Aviation sponsorship
US Ski & Snowboard has signed an agreement with general aviation company Textron Aviation
FIS votes to limit presidential terms, brings forward new diversity rules
Associations within the International Ski Federation (FIS) have voted to place term limits on its presidency and FIS Council members, as well as to bring more gender equality to the organisation at its…
Sponsorship sales executive Checha swaps Sportfive role for Infront Germany
Sponsorship executive Diego Checha has been appointed as associate director of sales for winter sports and premium rights at Infront Germany after five and a half years with the Sportfive agency
Poland’s TVP extends Visma Ski Classics rights deal
Poland’s public-service broadcaster TVP has extended its agreement to show Visma Ski Classics for another three years.
Longines backs Chinese alpine ski team, FIS opens Beijing office
Watchmaker Longines has agreed a sponsorship deal for China's national alpine skiing team.
Longines will be the team's designated watch brand and official timekeeper