Highlights from our April issue
The importance of digital engagement during the lockdown
US sports leagues eye potential return
Formula 1 could have up to seven different regional betting sponsors, says ISG
Eni Aluko | Women’s sport is a great vehicle to tackle social issues
Georgiou targeting further growth for Eurosport Events after announcing UCI tie-up
Worldview
After Covid, sport will be back
Kevin Roberts, Editorial Director discusses how sports return, will be celebrated like never before.
Global pandemic requires leaning on sports in a different way
Eric Fisher, US Editor looks at how the pandemic is changing the very business of sport.
Covid-19, globalisation and its limits
Kevin McCullagh, Senior Analyst Asia examines how Covid-19 both connects us and shows how limited our understanding is of other markets.
Six questions facing the US sports betting industry
Chris Russo, CEO, Fifth Generation Sports on the Six questions facing the US sports betting industry
Covid-19
‘Stop broadcasting, start interacting’ | The importance of digital engagement during sport’s shutdown
Adam Nelson speaks with a range of experts from across the digital space about how rights-holders and clubs can utilise digital content to both engage fanbases and provide a platform for their sponsors during the Covid-19-mandated shutdown.
Health and duty of care considerations override rights commitments as sports seek Covid-19 legal advice
UK law firms acting for clients in the sports industry say they are dealing with an unprecedented demand for advice after the Covid-19 outbreak caused the widespread cancellation of sporting events.
US sports leagues eye potential return from pandemic, but with few known details
SportBusiness' US editor Eric Fisher looks at when the US major leagues expect to get back to normality in the wake of the Covid-19 pandemic.
“Instead of a draw ceremony we had an emergency meeting” | ITTF chief executive Steve Dainton on the impact of coronavirus
With its biggest market at the epicentre of the coronavirus epidemic, table tennis is one of the sports most affected
Mixed fortunes for Australian rights-holders amid Covid-19 crisis
The Covid-19 pandemic has hit Australia’s major sports with varying degrees of severity.
Lower league football | Exeter City’s turbulent past equips it to cope with Covid-19 crisis
English lower league club Exeter City's personal commitment to commercial partners has put the club on solid ground during the Covid-19 crisis. Callum McCarthy speak to club chairman Julian Tagg about the club's journey thus far and the hard road ahead.
Octagon’s John Shea: The pent-up demand from a consumer standpoint will be there
SportBusiness talks to the global president of marketing and events for Octagon Worldwide as he looks to work through current public health crisis, and plan ahead for the return of the sports industry to full activity.
