Technology
A blueprint for the future: how digital transformation is empowering Portuguese football.
Earlier this year, the FPF partnered with Pixellot, a leading provider of AI-automated video and analytics solutions for sports, to help implement the FPF's ambitious Project 2030 plan, to make football an accessible and inclusive pursuit for all.
Kore Software takes ‘monumental step forward’ with Hookit acquisition
New York-based marketing solutions company Kore Software has acquired two companies in the sponsorship and engagement marketing space: the AI-powered analytics platform Hookit and the professional sports…
Satisfi Labs sponsors LA Galaxy and LA Kings, provides ‘conversational’ fan apps
Artificial intelligence company Satisfi Labs has signed as a sponsor of Major League Soccer club LA Galaxy and the National Hockey League’s LA Kings.
Manchester City doubles up its digital display with ‘Supersized LED’
Premier League club Manchester City has begun to install a new ‘Supersized LED’ two-tier digital display system around the perimeter of the Etihad Stadium pitch.
AWS adds NHL to sports sponsorship portfolio backed by new Amazon CEO
Amazon Web Services has signed with the National Hockey League as the league's ‘Official Cloud, Artificial Intelligence, and Machine Learning Infrastructure Provider’.
Bild launches sports tech start-up incubator
German media company Bild, which publishes the popular Sport Bild newspaper and digital news platform, has launched an investment programme for sports technology and data start-ups
Ryder Cup learns to embrace the mobile phone with HPE partnership
Hewlett Packard Enterprises uses supplier partnership to reposition itself as a data analytics and IoT enterprise
Wireless network allows organisers to harvest crowd behaviour data
The OTT report | Chapter four: The future
4: Faster, Higher, Stronger: The Future of OTT
The OTT report | Chapter three: Barriers to growth
3: Clinging to the Cord: Barriers to OTT Growth
The OTT report | Chapter two: Audiences and data
2: Audiences and Data: Not Just a Number
The OTT report | Chapter one: The story so far
2017 was the year in which OTT video became a demonstrably mainstream platform as viewership of its services extended into a majority of US homes for the first time. David Walmsley sets the scene in the first part of our in-depth report into the state of the growing sector of OTT broadcasting.
Picture perfect | FanCam links spectators and sponsors through the ultimate crowd-selfie
FanCam takes super high-res images of crowds attending live events at sports stadiums, and then offers fans the chance to see themselves in the sponsored snaps. Greg Pitcher discovers how the company is forging links between sponsors and fans’ hearts and minds.