Ticketing

Ticketmaster has more than doubled its number of English Premier League clients in comparison with last season. However, the ticketing provider’s focus on collaboration with clubs, as well as technological convenience for fans, is ensuring clubs up and down the league ladder can make use of the platform’s capabilities.
NFL
Attendance

The National Football League's Washington Commanders have partnered with New York-based ticketing platform SeatGeek in a multiyear deal announced in the hopes of creating “an elevated and fan-first game d…
Basketball
Stadia

Fintech firm based in Wisconsin, but the ‘backbone’ of financial transactions around world Fiserv will streamline payment provision in arena and use it as a ‘test lab’ for new ways to transact Rumou
American Football
Stadia

NFL franchise slashed the price of food and drink at their new Mercedes-Benz Stadium Revenue decline less than anticipated; fan response greater
Athletics
Business

Ticketmaster’s decision to close its secondary ticketing platforms Seatwave and GetMeIn looks like a response to hardening of the political and legislative stance on secondary ticketing sites in Britain and Ireland. Ben Cronin examines what it means for rights-holders.
Football
Fan Engagement

Everton director of marketing, Richard Kenyon, explains how innovative pricing and engagement with young fans have helped the Premier League club shore up ailing attendances.
Basketball
Stadia

The Milwaukee Buck's brand new Fiserv Forum opens on 26 August. Ben Cronin speaks to executives from the team about how the new arena and an adjoining entertainment district are designed to cater for a year-round calendar of sport, entertainment and festivals and how the inclusion of 100 residential properties will see the team transition to being a real estate company. 
Baseball
Licensing & Merchandising

Biometric identity platform Clear has partnered with North America’s Major League Baseball and Tickets.com to introduce biometric ticketing at participating ballparks from 2019.
Tennis
Events

Danny Zausner, managing director of the Billie Jean King National Tennis Center, tells SportBusiness why the Flushing Meadows campus was redesigned and how the new Louis Armstrong Stadium will be monetized.

Ice Hockey
Business

In just half a season, the Golden Knights NHL expansion team has captured the imagination of the US sports world with its success on the ice and, just as importantly, shattered the long-standing myth that Las Vegas is not a viable market for a major sports team.

Rugby Union
Business

A deep-dive into how rugby union’s Newcastle Falcons used a new CRM and corresponding data-driven approach to marketing communications as a means of reinvigorating its attendances.